PURPOSEFUL PODCASTING
Proven, easy-to-follow processes to grow your podcast. And your profit.
Grow your revenue with podcasting. Even if you’ve got no following.
When it comes to launching a podcast, knowing where to start is tough. But you’ve been marketing your biz for a while now. You know that getting started isn’t the hard part. The hard part is to keep showing up and putting out valuable content, even on the days you aren’t getting quick wins or seeing instant results.
That’s my two cents on why more than half of podcasts have less than 14 episodes. And why a far smaller percentage make it past episode 100.
It’s not because these entrepreneurs don’t believe that podcasting is a powerful lead gen tool. Or because they think they have nothing to say.
It’s because they get so caught up grinding through ALL the things on their “build a podcast checklist” that they run out of time to do the one thing that matters most...
You’ve got a business to grow. You’ve got the expertise to share. How will you make sure your podcast sticks around long enough to see those next-level results?
The overwhelm is real. Your workload is heavy. But you’re not getting traffic.
Podcasting is the logical next step in your business but it’s nothing like any of the marketing you’ve done before.
Between researching guests, making contact, scheduling sessions, and all the work that comes with producing a single episode, you’re back to spinning your wheels and spreading yourself too thin.
Maybe you could dismiss the feeling you’re working too much if you were reaching record-breaking levels of traffic on your sales pages.
But you’re not seeing the payoff you hoped for. Even though you’re giving it your all.
You’re starting to feel like a podcast editor. Not a wealthy business owner.
Out of nowhere, you’re starting to feel like a podcast editor. You’re spending so much time tweaking your podcasts that other areas of your business are lacking attention and suffering as a result.
You built your podcast to grow your business revenue. But now that you’re acting as recruiter, producer, editor, host, and promoter, you don’t have time for fulfillment.
You didn’t get this far by looking for quick wins and giving up when you couldn’t find them. But in a moment of humble reflection, it becomes clear to you why so few entrepreneurs make it past episode 100.
You wish people would stop telling you “what to do” to grow your revenue with podcasting. You need someone to show you HOW to do it.
You don’t need another lesson on “what a CTA is” and “why every podcast episode needs one”. You definitely don’t need another YouTube tutorial showing you how to make a podcast on your iPhone.
What you need is for someone to show you how to streamline your process so you can easily produce high-level content. Ideally, you don’t want to be spending more than an hour of your time on each episode.
If someone would just show you the necessary steps that are needed to get to this point, you’d do it in a heartbeat.
Because your way isn’t getting you where you need to be to smash your business targets. And if you keep trying to do everything yourself, you’ll burn out before you can get anywhere near that 100th episode milestone.
Since you launched your podcast, more and more of your daily tasks have moved into the “high effort, low payoff” column of your business.
It’s not where you want to be.
Wouldn’t you rather be preparing awesome questions for your first of many high-level guests?
Hi, I’m Daniela, Host of the iTunes Top 100 Podcast 'Spa Marketing Made Easy'
Before I launched my podcast, I used to spend hours creating content for my blog. I knew I needed valuable content to attract my prospects and thought blogging was the way to go. After all, podcasting requires major bandwidth and the luxury of free time, right?
Wrong.
Since launching my podcast, I’ve drastically downsized the time I spend marketing while rocketing my company’s revenue. Six-figure launches have become my expectation, not my ambition.
Within 10 months, we broke into the iTunes Top 100. To date, we have produced over 250+ episodes and are still going strong. We have welcomed high-level guests like Jamie Kern Lima, Neil Patel, Mike Michalowicz, Stacy Tuschl, and Selena Soo.
How?
I’ll get to that bit in just a sec.
For now, I just want you to know this…
You DO have the bandwidth. You DO have the time.
What’s missing is a proven process that’s so granular, your technophobic grandma could follow it.
You CAN podcast your way to 6-figure quarters without…
- Running paid ads or having an influencer-status following on the ‘gram.
- Recruiting an expensive team to support you.
- Investing time in courses and books that tell you what your podcast should be but not how to use your podcasts to drive revenue.
- Cutting your role as mom down to part-time mom to edit and produce your podcast.
- A network of high-level guests already lined up to speak on your show.
- Trying to figure out this whole crazy-pants puzzle on your own.
Wherever you’re at right now, your podcast has the power to drive piping hot prospects directly to the conversion phase of your funnel. Here’s what that looks like in practice...
Attract high-level prospects with highly targeted top-of-the-funnel lead gen
Your podcast listeners are high-level prospects. They are listening to your podcast because they are interested in you and your area of expertise. This means they are more willing to listen to your offer and are more likely to take action when you pitch. Even more so if your offer helps them overcome the challenge that attracted them to your podcast in the first place. Your podcast was built to be the ultimate lead generation machine.
Build the “Know, Like & Trust” factor by sharing content in a one-to-one way
Successful marketing happens when meaningful connections are made. Podcasting gives you a unique opportunity to hang out in your prospects' ears while they’re driving to work or hitting the gym. They’ll get a glimpse of the real you and they’ll start to think of you as the go-to expert in your niche. As we well know, people buy from people they like. And what better way to build the Know, Like & Trust factor than with your podcast?
Save time by systemizing your most valuable marketing asset
Sure, systems aren’t sexy. But do you know what is? Dinner for two in Paris.
The more you can systemize your marketing, the more time you have to take vacations. Or to spend time with family. Or to vow never to work weekends again and mean it.
So in a moment, when I pitch you my SOPs, don’t picture automated marketing. Picture yourself drinking red wine on top of the Eiffel Tower. Because as entrepreneurs, automation and vacation go hand in hand.
Pitch to an engaged audience every time you launch
The more episodes you produce, the more listeners will start to think of you as a friend rather than a stranger. If you’ve ever gone live on your socials without prep work, you’re probably familiar with the crushing feeling of pitching to an empty audience.
Now imagine pitching to an audience that feels like they’ve been hanging out with you for weeks. You can pitch with the assurance that your offer won’t fall on deaf ears. It will be warmly received by friends.
Shred your social media time by repurposing your podcasting content
Part of the fun of podcasting is that you can spend less time stressing over what to post on social media. One podcast episode can be repurposed as a blog post and an entire week’s worth of social media content. Less time posting on the ‘gram means more time playing with the little ones. Or catching up with friends over a well-deserved glass of prosecco.
Consistently and predictably convert listeners into paying customers
Your podcast is more than a magnet for top-of-funnel prospects. It’s an opportunity to consistently and predictably convert listeners into paying customers by turning them into fans.
Because guess what? Loyal fans buy. And they almost always come back for more.
INTRODUCING...
PURPOSEFUL PODCASTING
Proven, Easy-to-follow Processes To Grow Your Podcast, Your Revenue, And Your Profit -Even If You’ve Got No Following!
Get the exact SOPs and strategies you need to set your podcast up for 6-figure quarters. All while spending LESS time on your marketing than ever before!
Inside, you’ll find SIX modules that will reveal...
- The exact SOPs we used to build our Top 100 podcast. And how you can use them to grow your revenue with podcasting too.
- How to create a polished, stand-out podcast that sets you up for welcoming high-profile guests.
- The secret to showing up consistently so you can avoid the “start/stop” cycle and start playing the long game.
- How to write crystal-clear podcast descriptions that reel listeners in.
- How to massively simplify your recording process for instant, professional podcasts, even if you’re not tech-savvy.
- The trick to creating assets for your podcast that build the “Know, Like & Trust” factor.
- The project management software that will save you hours of spinning your wheels in the long run.
- How to use this software to streamline your entire process in minutes
- What you should be using to schedule interviews with guests (ESPECIALLY if they are high profile!)
- The free tool that converts your podcast into transcriptions to make your podcast ADA compliant
- A walkthrough on how to upload your podcast to platforms like Libsyn and YouTube with A-B-C ease
- Which steps you must include in your roadmap if you want to maximize your podcast’s reach and impact
- Why you don’t need more bandwidth to run a successful podcast (PLUS the MAJOR time-saving solution you need instead)
- How you can use your podcast to wake up to money (instead of stressing that your podcast is draining your business resources)
PLUS get answers to burning questions like…
- What podcasting gear should I be using to deliver a polished experience for listeners?
- How should I introduce my show to make sure listeners don’t drop off before I get to the good stuff?
- How will I get my podcast out there so my ideal prospects find it?
- How can I get people to review my podcast content?
- What information should I give my VA if I want to delegate tasks like scheduling and publishing?
- How can I get my podcast ready to invite and attract high-level guests?
- Do I really need to show up every single week?
- Does podcasting really mean I can spend less time creating social media content?
- Is it OK to use Zoom to record my podcasts?
- Am I missing any steps?
- Do I know what I’m doing?!
- Will my podcast actually attract prospects that I can convert into paying customers?
Oh, and did I mention that you’ll also get INSTANT ACCESS to….
→ The royalty-free music libraries that top podcasters use in their videos.
→ How to hire a top-notch VA from the Philippines.
→ The Annual Planning Calendar for mapping out months of content.
→ The Podcast Content Calendar so you can make sure your content aligns with your company goals.
→ Our exclusive Support Page filled with FAQs and bonus information.
With Purposeful Podcasting, you get SO much more than a roadmap for creating a successful podcast. You get the granular systems for building a podcast that drives piping hot leads to your sales pages. Again and again. And again.
ONLY $497
GROW YOUR BUSINESS WITH PURPOSEFUL PODCASTING!
PURPOSEFUL PODCASTING
Proven, Easy-to-follow Processes To Grow Your Podcast, Your Revenue, And Your Profit -Even If You’ve Got No Following!
Get the exact SOPs and strategies you need to set your podcast up for 6-figure quarters. All while spending LESS time on your marketing than ever before!
FAQ
Who is Purposeful Podcasting for?
Do I need to have a podcast already to benefit from this course?
Will this course help me monetize my podcast?
Do I need a VA to get the full benefit of this course?
How long will this course take to complete?
SIX incredible modules. PROVEN systems, templates & trackers.
Streamline your workflow. Get more leads.
PURPOSEFUL PODCASTING
Proven, Easy-to-follow Processes To Grow Your Podcast, Your Revenue, And Your Profit -Even If You’ve Got No Following!
